June 1, 2023

Saatva unveils its first collection of rugs for the bedroom

Saatva Launches Luxury Bedroom Rug Collection: A New Standard for Comfort and Sustainability

Saatva, the luxury mattress and bedding company, announces the launch of its new Bedroom Rug Collection. This exclusive range, handwoven by the master artisans of Jaipur, India, marries the old-world artistry of traditional rug making with Saatva’s signature ethos of sustainability and quality. Featuring six extraordinary designs in a variety of carefully curated colorways, each rug is meticulously crafted to harmonize with Saatva’s design-forward bedroom furnishings. More than just a collection of rugs, this launch is an exploration of texture, tone, and tradition—a confluence of artistry and environmental responsibility that promises to elevate any space into a sanctuary of tranquility and refinement.

A Testament to Sustainability and Artistry

The Saatva Bedroom Rug Collection reflects the brand’s commitment to sustainability, ethical craftsmanship, and timeless design. Each rug is meticulously handwoven or hand-tufted using the finest materials, such as premium wool, bamboo viscose, natural cotton, and recycled PET yarns. These materials are selected for not only their luxurious texture and durability but also their minimal environmental impact. Every piece in the collection is GoodWeave Certified, a mark of distinction that guarantees the rugs are produced without child, forced, or bonded labor. Additionally, each purchase supports vital programs aimed at improving the working conditions in rug-weaving communities. With every fiber, Saatva reinforces its dedication to preserving traditional craft while embracing modern, eco-friendly practices.

“Our company is committed to offering customers high-end, ethically sourced, and long-lasting products that enhance the look and feel of their bedroom,” says Ron Rudzin, CEO of Saatva. “The Saatva Bedroom Rug Collection is no exception. With our partnership with one of the most prestigious rug manufacturers in the world, we can now offer customers a unique collection of the finest quality rugs to help create the perfect bedroom sanctuary.”

Six Exquisite Collections 

• Adamas Collection – A flatweave rug showcasing a stylish diamond trellis pattern, perfect for layering or standalone use. Available in three sizes and three colorways: Sand, Slate, and Graphite.
  Material: 100% wool
  Sustainability: GoodWeave Certified

• Cirrus Collection – A versatile, contemporary design with a heathered texture, crafted from 100% recycled PET yarn. Pet-friendly and durable, this rug is a relaxed yet sophisticated addition to any bedroom. Available in three sizes and four colorways: Ivory, Sand, Slate, and Graphite.
  Material: 100% recycled PET yarn
  Certifications and sustainability features: SMETA, GoodWeave, SA8000 Social Accountability Certified

• Kanan Collection – A ridged, fiber-dyed wool rug with a modern, grounding texture that stands up to heavy foot traffic. Available in three sizes and four colorways: Ivory, Sand, Charcoal, and Carbon.
  Material: 85% wool / 15% PET yarn
  Certifications and sustainability features: SMETA, GoodWeave Certified

• Myra Collection – A sophisticated cut-and-looped rug blending wool and bamboo viscose for a subtle, striped design. Available in three sizes and four colorways: Ivory, Sand, Slate, and Charcoal.
  Material: 60% wool / 40% bamboo viscose rayon
  Certifications and sustainability features: SMETA, GoodWeave, OEKO-TEX® Standard 100 Certified

• Navi Collection – Plush and cozy, this rug brings a trendy shearling look with elegant heathered edges. Available in three sizes and four colorways: Ivory, Taupe, Slate, and Graphite.
  Material: 70% wool / 30% polyester
  Certifications and sustainability features: SMETA, GoodWeave, SA8000 Social Accountability Certified

• Terna Collection – Featuring a global-inspired, geometric pattern, the Terna rug offers a modern take on plush design with high-durability construction. Available in three sizes and three colorways: Ivory, Taupe, and Graphite.
  Material: 80% wool / 20% cotton
  Certifications and sustainability features: SMETA, GoodWeave, SA8000 Social Accountability Certified

Ethical Craftsmanship and Sustainability 

Saatva remains committed to ethical and sustainable manufacturing. From renewable materials such as wool and bamboo viscose to the use of recycled PET fibers, each rug is crafted with meticulous attention to environmental responsibility. Certifications from GoodWeave, SMETA, and OEKO-TEX® affirm that these products not only are free from harmful chemicals but also uphold the highest standards of fair labor practices. With each rug, Saatva extends its legacy of creating high-quality, luxurious products that are as gentle on the planet as they are on the senses.

A Seamless Experience, Elevated by Unmatched Service 

True to Saatva’s reputation for offering a luxurious customer experience, the Bedroom Rug Collection comes with complimentary in-room delivery and setup, a 45-night home trial, and a 1-year limited warranty, ensuring a smooth transition from purchase to enjoyment. With sizes ranging from 8×10 to 9×12 and 10×14, these rugs are designed to suit bedrooms of every dimension, adding a touch of enduring elegance and sophistication to any home.

With the Saatva Bedroom Rug Collection, the art of bedroom design has been reimagined—a masterful blend of tradition, luxury, and sustainability that invites customers to decorate their spaces tastefully. Elevate your first step in and out of bed by adding a Saatva rug to your bedroom. The full collection is now available in Saatva Viewing Rooms nationwide and online at Saatva.com.

About Saatva

Established in 2010, Saatva is the original DTC mattress industry disruptor, founded on the principle that everyone deserves healthy and restorative sleep on a quality bed. All of Saatva’s handcrafted, eco-friendly mattresses are made to order in the USA with premium materials that meet the highest health and environmental safety standards. Saatva mattresses are always hand-delivered and set up in the customer’s home, never compressed in a box for doorstep shipping.

Today, Saatva is the premier online retailer of luxury mattresses in the country and has appeared six times on the Inc. 5000 Fastest-Growing Private Companies in America. The company remains at the forefront of the retail transformation, with a nationwide rollout of immersive, state-of-the-art Viewing Rooms where visitors can experience the full range of products and explore the brand with the help of the latest retail technology.

Through accessible prices, complimentary white glove delivery, 24/7 customer care, and eco-friendly products, Saatva provides customers with an unparalleled mattress-buying experience that truly embodies the meaning of Smarter Luxury Sleep.

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